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Three questions to ask a potential SEO company

In today’s business world, a strong online presence is imperative to your company’s success. If your name doesn’t pop up on Internet searches, you’re certainly missing a huge number of potential customers. However, there is hope for stagnant online profiles in the form of SEO companies who focus on expanding your website and boosting your online search rankings. Should you choose to bring an SEO company on to improve your business, there are three important questions you should always ask while making your decision.

  1. What will you do to raise my business’s profile? An SEO company that refuses to share its process or plan with you is a bad sign. You want a company that will keep you in the loop at all times and make the optimization process collaborative, so that your unique needs are completely met.
  2. Can you help my business on a local level? Ultimately, local business owners’ primary goal is to get clients to walk through their doors. If an SEO lacks experience in optimizing your search rankings within your city or state, it isn’t doing you a whole lot of good.
  3. Will we communicate regularly? At the end of the day, your business is your business. If an SEO company agrees to make your website over and create content for you but fails to maintain open lines of communication, you’ve got a problem. An ideal SEO company will always be available to you for questions or suggestions, so that you have some control over what is said on your behalf.

At Cloud [8] Sixteen, Inc., our employees are qualified and eager to work with you in establishing and maintaining a high Internet presence for your business. The skilled writers at Kinetic Word will put their experience and skills towards creating the highest quality content, so that your current and potential clients know exactly who you are.

Integrate SEO to get the most out of your online presence

Companies today are finding that the vast majority of their business gets pulled in through online efforts; however, more and more programs are being created and implemented to get rid of online advertisements, such as pop-up windows. This leads us to understand that businesses do better when customers come to find their websites through organic searches. The trick, then, is figuring out how to gently lead individuals to your website. This is where an excellent SEO company can enhance your website and contribute to your business.

While SEO companies are becoming more and more common, many business owners mistake their purpose and use them as add-ons rather than incorporating SEO practices into every aspect of website build-outs. This option fails to utilize SEO companies to their fullest potential, which in turn leads to fewer customers and less business. An excellent SEO organization will work to develop every element of your website using research and data to optimize user experience and get you results. A few ways SEO specialists can help you are through:

  • Content Marketing
  • Paid Search
  • Conversation Rate Optimization
  • Business Development
  • Branding
  • Communication

While these are just a few of the most common areas in which an SEO company can help you succeed, our team at Kinetic Word can work with you to tailor our services to your specific needs.

At Kinetic Word, we’re all about providing content and structure that makes you stand out. If you’re interested in the services an excellent SEO company can provide, contact a Kinetic Word representative by calling (844) 218-7392 today.

What we can do for online retailers

In the fiercely competitive online marketplace, your business will need to do everything it can to rise above the competition. One of the quickest and best ways to do just that is to generate unique, expertly-crafted content that will drive the sales of your products and further generate new business. With that in mind, our team of online content specialists are prepared to provide your business with the following services:

  • Tailored e-commerce copy
  • Customized online retail descriptions
  • Completely customized campaigns
  • Press releases
  • Targeted sales copy
  • SEO-oriented sales content

At Kinetic Word, we have the experience and the resources to help you find a content strategy that works; our online content specialists will improve or generate content to make sure your prospective clients have a positive experience as they check out your online inventory. To learn more about how we can help your business, please call our offices at (844) 218-7392 today.

What does “SEO” refer to, and why is it important?

SEO, or search engine optimization, refers to the process of implementing strategies, techniques, and tactics to attract more visitors to a website by improving the site’s ranking placement on major search engines, such as Google, Yahoo!, and Bing. This is done primarily through strategic content placement and, when performed by a skilled team, has been proven to increase website traffic and business revenue.

At Kinetic Word, our writers, editors, and SEO teams are experienced at creating effective content plans and implementing SEO strategies to maximize website traffic. We can improve the quality of your content and increase revenue for your company, even across multiple locations. For more information about search engine optimization and the services we offer, please contact us at (844) 218-7392.

Alignment of Content and SEO Teams Important in 2015

Searchengineland.com has rated alignment between Content and SEO teams among the top 5 SEO techniques for 2015. When content teams and SEO teams are working together, this teamwork can benefit the client in ways unachievable when they are separated (whether by cubicles or countries).

SearchEngineLand emphasizes that SEO and Content teams working together provide the best possible chance to reach the user, which, ultimately, is the goal of any site and its products or services. After all, user experience and quality are what we should all be striving for.” 

One way to achieve this, which the writers at Kinetic Word are equipped at, is to “establish a clear work flow from content creation to optimization.” First, create content that really matters to the target audience. Second, distribute that content so that it effectively reaches its audience. Finally, maximize the content over time across all outlets available. SearchEngineLand emphasizes that this cyclical process is essential for SEO practices in 2015.

Fortunately, the team of writers and SEO specialists at Kinetic Word have years of experience coordinating as a team with content and SEO. We stay current with what SEO success demands, and are dedicated to helping our clients achieve the best results possible when targeting their audience group. Call us today at (844) 218-7392 to learn more about our services.

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