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How a keyword analysis can help your site

For many businesses, it can be difficult to identify the key phrases that drive people to your website. However, through keyword analysis, you can better understand the terms that will ultimately increase traffic on your site and provide numerous other benefits as well. While it can be easy to overlook the importance of this service, the experts at Kinetic Word have the necessary knowledge to help individuals get the most out of a keyword analysis for their site.

With a keyword analysis, you can better understand the terms that individuals search when looking for a service. By knowing what these terms are and adding them throughout your site, you can increase both traffic and connections with your target audience. Overall, a keyword analysis can get your site higher on search engine results across the web, making it easier for new customers to find your site.

At Kinetic Word, we understand the importance of performing a keyword analysis on our clients’ sites and are dedicated to giving individuals the best information possible to improve their internet business models. To learn more about our services, call our offices today at (844) 218-7392.

Creating a story for your brand through online content

In the recent months, story branding has become an increasingly popularized buzz word in SEO circles. But what does it actually mean? And, more importantly, how can you create a story for your brand that will reach new audiences and convert them into customers or clients?

At Kinetic Word, our in-house content writers can work with you to create an image and idea that fits your unique business personality in order to put together a compelling story for your brand. We have experience in:

  • Building strong, consistent stories that accurately reflect your business and brand
  • Connecting with potential customers through earnest stories to which they can relate
  • Cross-promoting your story over different forms of social media in order to better promote your brand

One of the most beneficial aspects of new technology and social media-focused marketing is the chance it provides for business owners to form connections with consumers. These connections frequently turn into long lasting relationships and consistent patronage from loyal customers. The writers at Kinetic Word, together with the SEO professionals at Cloud [8] Sixteen, Inc., can offer you the quality advice and content you need to create these advantageous relationships. To learn more, call (844) 218-7392 today.

When customer service dictates content

One of the major issues that new businesses face in today’s market is providing effective customer service that is easily accessible to all clients. The American population is growing accustomed to immediate remedies at the click of a mouse, and businesses are endeavoring to find more and more ways to provide this kind of quality service. At Kinetic Word, our writers address this issue by creating content that is driven by customer service needs.

According to a report conducted by B2B on Web Usability in 2014, over 80% of consumers will abandon a site if the information they need is not readily available. With this key piece of information, content writers now know to incorporate this important information so that customers and site visitors can learn everything they need or want to know about your business right away. To this end, the writers at Kinetic Word will work to incorporate the information your clients are searching for in such a way that it will be easily accessible to them on your website.

If you are interested in improving the customer service options and accessibility of your website, contact a representative at Kinetic Word by calling (844) 218-7392 today.

How can ghostblogging help your company grow?

Today’s consumer has learned how to get the information they want and need quickly, leading to a boom in fast paced marketing strategies. One of the most effective and easiest ways to reach out to modern consumers is through content creation or, more specifically, blogging.

Over 80% of consumers have said that they are more likely to do business with companies that create original content, according to HubSpot marketing statistics. Likewise, companies who place blogging at the top of their priority list are thirteen times more likely to see a positive return on investments than those who ignore the benefits of blogging.

Knowing the statistics and actually committing the amount of time needed to maintain a quality blog are two very different things. This is where an excellent blogger, like the ones at Kinetic Word, can help you. Hiring an SEO company that offers ghostblogger services to produce content that is tailored to your mission and voice can provide your company with the quality content, cohesive marketing strategy, and positive customer connections that you need to grow.

If you’re interested in expanding your company through SEO practices, call Kinetic Word at (844) 218-7392 to learn more about the services we offer.

Three questions to ask a potential SEO company

In today’s business world, a strong online presence is imperative to your company’s success. If your name doesn’t pop up on Internet searches, you’re certainly missing a huge number of potential customers. However, there is hope for stagnant online profiles in the form of SEO companies who focus on expanding your website and boosting your online search rankings. Should you choose to bring an SEO company on to improve your business, there are three important questions you should always ask while making your decision.

  1. What will you do to raise my business’s profile? An SEO company that refuses to share its process or plan with you is a bad sign. You want a company that will keep you in the loop at all times and make the optimization process collaborative, so that your unique needs are completely met.
  2. Can you help my business on a local level? Ultimately, local business owners’ primary goal is to get clients to walk through their doors. If an SEO lacks experience in optimizing your search rankings within your city or state, it isn’t doing you a whole lot of good.
  3. Will we communicate regularly? At the end of the day, your business is your business. If an SEO company agrees to make your website over and create content for you but fails to maintain open lines of communication, you’ve got a problem. An ideal SEO company will always be available to you for questions or suggestions, so that you have some control over what is said on your behalf.

At Cloud [8] Sixteen, Inc., our employees are qualified and eager to work with you in establishing and maintaining a high Internet presence for your business. The skilled writers at Kinetic Word will put their experience and skills towards creating the highest quality content, so that your current and potential clients know exactly who you are.

Integrate SEO to get the most out of your online presence

Companies today are finding that the vast majority of their business gets pulled in through online efforts; however, more and more programs are being created and implemented to get rid of online advertisements, such as pop-up windows. This leads us to understand that businesses do better when customers come to find their websites through organic searches. The trick, then, is figuring out how to gently lead individuals to your website. This is where an excellent SEO company can enhance your website and contribute to your business.

While SEO companies are becoming more and more common, many business owners mistake their purpose and use them as add-ons rather than incorporating SEO practices into every aspect of website build-outs. This option fails to utilize SEO companies to their fullest potential, which in turn leads to fewer customers and less business. An excellent SEO organization will work to develop every element of your website using research and data to optimize user experience and get you results. A few ways SEO specialists can help you are through:

  • Content Marketing
  • Paid Search
  • Conversation Rate Optimization
  • Business Development
  • Branding
  • Communication

While these are just a few of the most common areas in which an SEO company can help you succeed, our team at Kinetic Word can work with you to tailor our services to your specific needs.

At Kinetic Word, we’re all about providing content and structure that makes you stand out. If you’re interested in the services an excellent SEO company can provide, contact a Kinetic Word representative by calling (844) 218-7392 today.

What we can do for online retailers

In the fiercely competitive online marketplace, your business will need to do everything it can to rise above the competition. One of the quickest and best ways to do just that is to generate unique, expertly-crafted content that will drive the sales of your products and further generate new business. With that in mind, our team of online content specialists are prepared to provide your business with the following services:

  • Tailored e-commerce copy
  • Customized online retail descriptions
  • Completely customized campaigns
  • Press releases
  • Targeted sales copy
  • SEO-oriented sales content

At Kinetic Word, we have the experience and the resources to help you find a content strategy that works; our online content specialists will improve or generate content to make sure your prospective clients have a positive experience as they check out your online inventory. To learn more about how we can help your business, please call our offices at (844) 218-7392 today.

What does “SEO” refer to, and why is it important?

SEO, or search engine optimization, refers to the process of implementing strategies, techniques, and tactics to attract more visitors to a website by improving the site’s ranking placement on major search engines, such as Google, Yahoo!, and Bing. This is done primarily through strategic content placement and, when performed by a skilled team, has been proven to increase website traffic and business revenue.

At Kinetic Word, our writers, editors, and SEO teams are experienced at creating effective content plans and implementing SEO strategies to maximize website traffic. We can improve the quality of your content and increase revenue for your company, even across multiple locations. For more information about search engine optimization and the services we offer, please contact us at (844) 218-7392.

How to implement SEO for multiple locations

Forbes recently published an article about how to benefit from Search Engine Optimization (SEO) even when your business has multiple locations. Kinetic Word uses similar strategies and more to gain the widest audience possible for our clients’ websites.

These strategies differ for companies whose businesses are in one physical location. For those with multiple physical locations, the tactics are a little different. For instance, Forbes suggests that these companies should be:

  • using the same domain for all your locations
  • giving each location its own page
  • checking for accuracy on review sites
  • specifying local content for local sites
  • keeping user reviews separate for different locations

Taking these steps can allow businesses with multiple physical locations to maximize on the same benefits enjoyed by businesses with only one location.

Effective SEO can be an essential difference between you and companies like you, and getting clients and customers you want is critical for the success of your company. At Kinetic Word, our writers, editors, and SEO teams have what it takes to maximize the SEO for your company, even in multiple locations. Give us a call today at (844) 218-7392 to learn more.

 

Landing Page Essentials

The landing page of your company’s website is perhaps the most critical in giving potential audience members a first impression of your business and your products or services. Consequently, it can affect your business in terms of traffic and profit. Today it’s more important than ever to have an appealing and informative landing page, since more and more of our target audiences are running on short attention spans and fast-moving technologies. Fortunately, there are ways to enhance your landing page, with several essential aspects.

5 Essential Aspects of a Landing Page

A landing page can be appealing while avoiding being overwhelming – there is a healthy balance that you want to aim for. Five essential elements of a landing page include:

  • visual appeal for target audience
  • navigable format
  • clear links to click on for more information
  • marketing, though it should be subtle
  • subtle targeting of audience’s interests/values

These aspects all together on a landing page can maximize your chances for reaching your target audience.

If you need help constructing a better landing page, or even if you haven’t started creating a website, a dependable and experienced content writing and SEO team can help you. Contact the team at Kinetic Word today by calling (844) 218-7392 to learn more about how we can help you build the best landing page and website you can.

 

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